BUSINESS TOOL

Markup vs Margin Calculator

Stop losing profit. Understand the difference between markup and profit margin. Calculate your selling prices correctly to protect your business margins.

Calculator Inputs

£
Select Pricing Metric
30%

Calculated Output

Original Cost:£500.00
Calculated Markup Rate:30.0%
Calculated Profit Margin:23.1%
Net Profit:£150.00
Suggested Sell Price:£650.00

Protect Your Margin

Markup is the percentage added to your costs. Margin is the percentage of the selling price that is profit.

Adding a 30% markup on £100 gets you £130. However, your profit margin on £130 is only 23%! If you want a true 30% profit margin, you must price it at £142.86.

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